First Time Phonics

Steck-Vaughn

When Steck-Vaughn wanted a new phonics program that would introduce Kindergarten children to beginning phonics in a developmentally appropriate way, they asked Rainbow to come up with the plan and prototype for this program. We worked with the editorial and design teams to develop the concept of First Time Phonics ©1991, and went on to create the entire program start to finish, which became one of Steck-Vaughn’s leading brands and most successful products to date.